Adam Z Poplawski
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#WorkIsBeautiful

7/11/2016

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​I wrote copy and helped find images for Infor’s Work Is Beautiful campaign, which celebrates the small details and tasks that often go unseen and the people behind them: from the engineer who’s designed plane propellers for 40 years to the data entry operator who’s never made a mistake. “Work Is Beautiful” presents a realistic vision of work. Factory workers give life to new innovations. Road repair crews make our cities safer. Nurses bring comfort and care to their patients.

​I also wrote copy for specific holidays, industries (fashion, automotive, etc.), and events, such as Inforum 2016 (Infor's yearly customer appreciation conference.)
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  • home
  • web + UX
  • email
  • marketing collateral
  • blog content
  • Video
  • social & display
    • #WorkIsBeautiful
  • linkedin
  • contact me